“Business is difficult. But it could be approached two ways: Seriously, or

with the same way you’re doing your job, with entertainment aspect, with pleasure, with fun. And we decided to try to make it as fun that we do our creativity.” +Guy Laliberté  In case you’re wondering who that guy is, he’s the CEO of Cirque du Soleil.

So, after last week’s post on presentations, I had a conversation with someone who was curious about some more tips and tricks.  The one thing that I realized had never occurred to him was when I boldly stated, “Look, you have to appreciate that human beings aren’t that smart.  There is no one on this planet who can read something and listen to words coming out of your mouth at the same time.”  It’s true, but it’s also something that most people don’t consider when they are giving presentations.  Most powerpoints end up looking like this gem I found on NASA’s website….stick to building rockets boys….design is not your calling.

PROBLEM: People creating slides with a ton of words and bullet points…people read bullet points on slides….they stop listening to you…..so why are you there?

SOLUTION: < 8 words per slide.  Use the slide as a visual aid and not a crutch.  You should be able to present without any slides, without a powerpoint, or computer….if you know your presentation well enough, you should be able to do it in front of people at the mall or on the bus ride home.

PROBLEM: Whenever you give people something with words on it, you’re suggesting that they should read it….realize that most people are going to….not later after you’re done talking, but right then….or 10 minutes in when they get tired of paying attention.

SOLUTION: Your handouts, leave behinds, and everything else that you don’t want me to pay attention to until after the presentation….don’t give them to me until after the presentation.

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